Skindays is a UK-based online skincare retailer stocking recognisable brands including La Roche-Posay, Vichy, and CeraVe. While the site operates with SSL and appears to be a genuine trading business, customer reviews are inconsistent, with recurring complaints about slow delivery and returns handling. UK consumers should be confident the products are authentic, but manage expectations around customer service.
Skindays is a UK-based online skincare retailer that launched around 2020, positioning itself as a destination for premium and dermatologist-recommended skincare brands. The site stocks household names such as CeraVe, La Roche-Posay, Vichy, and Avène, which lends it credibility as the products themselves are easy to verify as authentic. The website operates with HTTPS encryption and publishes contact information, meeting basic legitimacy standards expected of a UK e-commerce retailer.
The principal area of concern for UK shoppers is customer service quality. Trustpilot reviews reveal a meaningful volume of complaints relating to delayed dispatches, poor communication during order queries, and friction in the returns and refunds process. As a UK-registered retailer, Skindays is bound by the Consumer Rights Act 2015 and the Consumer Contracts Regulations, meaning you are entitled to a 14-day return window and a full refund for faulty goods — but enforcing this has apparently proven difficult for some customers.
UK consumers looking for a specific skincare product stocked by Skindays should first check whether the same item is available directly from the brand or via a larger established retailer such as Boots or LookFantastic, where customer service infrastructure is more robust. If you do buy from Skindays, pay by credit card where possible to benefit from Section 75 protection on purchases over £100. Keep all order confirmation emails and document any issues in writing to strengthen any potential dispute.